In talks with several companies
Launch Partner #006
Multiple OEM / PB lines
Discussions under way with several OEM and private-label makers.
06 / 06 · OEM & Private Label2026
In your private label —
Inside.
GranovaQ® Inside · OEM & Private Label
For OEM and private-label makers, an ingredient brand is a clear way to stand out. The GranovaQ Inside Program supports you from the choice of three particle sizes through formulation design to co-marketing.
01 / Industry challenges
What the industry faces.
01 / Challenge
Private labels look alike.
OEM and private-label makers need to stand apart from national brands on something other than price.
02 / Challenge
Paying back R&D.
Few have the budget to develop their own materials. Adopting a material brand is the realistic route.
03 / Challenge
Explaining it at the shelf.
Product pages and store displays need to talk about the material. Ready-made co-marketing assets speed up adoption.
02 / What Inside brings
Inside × OEM & Private Label.
Three things a brand gains in OEM and private-label makers by carrying the Inside logo: function, differentiation and co-marketing.
01 / What Inside brings
Three grades, set recipes.
Choose from 10, 20 and 50 nm grades by application. Loadings are set out as recipes for each category.
02 / What Inside brings
Co-marketing assets.
Inside logo guidelines, in-store displays and assets for online product pages, provided through the Inside Program.
03 / What Inside brings
Join the Inside brands.
Your brand is listed among Inside brands, sharing the entry point consumers use to find products.
03 / Grades & loading levels
Recommended grades and loading.
Grades
10 / 20 / 50 nm
Three grades by application
Categories
Cosmetics / textiles / nonwovens
Form
Kneaded in / blended
Surface finishes not eligible
04 / At a glance
Key facts.
Process
Physical
No chemical additives, no metals
Partner Factories
6
Partner factories in China
Patents
21
China, Japan and other countries
The five functions of GranovaQ, as marketed in Japan — antibacterial and odor-resistant, antiviral, anti-mite, anti-mold and far-infrared emission — are explained on the Functions page. They describe the material itself, as marketed in Japan. They are not claims that any product protects people from bacteria, viruses or disease. Claims that may be made for products sold outside Japan depend on local regulations (for example, the U.S. EPA and the EU Biocidal Products Regulation). Please consult us for each market.
05 / Launch partner
06 / FAQ
Frequently asked questions.
- Q. Is there pricing for OEM and private label?
- A. We are preparing pricing based on volume and grade. Please contact us through Apply for Inside.
- Q. Do you provide formulation recipes?
- A. We provide base recipes for each category. Optimization for your own formula is done in joint development after an NDA.
- Q. How can we use the Inside logo and promotional assets?
- A. Once qualified for Inside, you can use the logo and assets in line with the guidelines for packaging, online, in-store and advertising.
- Q. What co-marketing support is included?
- A. From Tier 2 (Inside) upward, support includes joint press releases, trade-media tie-ups and coordinated trade-show activity.
— Apply for Inside · OEM & Private Label
Think graphene.Think GranovaQ.
From samples and formulation review to Inside qualification and a joint launch. A single point of contact guides you through a flow set up for OEM and private-label makers.