Inside qualified / announcement in preparation
Launch Partner #001
Scalp shampoo
Our lead project in cosmetics. A joint press release is planned once the NDA allows.
01 / 06 · Cosmetics2026
In the formula —
Inside.
GranovaQ® Inside · Cosmetics
Cosmetic brands want formulas that are gentle on the skin and still offer something new. GranovaQ graphene quantum dots are one new option, with a grade sized for cosmetic formulations.
01 / Industry challenges
What the industry faces.
01 / Challenge
Gentle, yet different.
Consumers with sensitive skin look for simple, gentle formulas. Brands need to meet that demand in shampoos and scalp care while still giving the product a clear reason to choose it.
02 / Challenge
Running out of words.
“Free from” and “natural” no longer set a product apart. Brands need new, accurate words to describe what the ingredient does.
03 / Challenge
Scale meets trust.
Linking large-scale, cost-efficient manufacturing with a brand story that buyers trust.
02 / What Inside brings
Inside × Cosmetics.
Three things a brand gains in cosmetics by carrying the Inside logo: function, differentiation and co-marketing.
01 / What Inside brings
A defined function.
GranovaQ GQD, made by a purely physical process, is blended at or above the specified ratio. As marketed in Japan, the material inhibits the growth of specific bacteria. It contains no metals and does not leach out.
02 / What Inside brings
Freedom to formulate.
Choose from three grades with particle sizes of 10, 20 and 50 nm to suit the product form and formula. Already used in shampoo, scalp essence and body wash.
03 / What Inside brings
A name for your brand.
With the Inside logo on the pack, consumers see your brand as one that chose its materials with care.
03 / Grades & loading levels
Recommended grades and loading.
Recommended Grade
20 nm
Usual choice for cosmetic formulas
Loading
0.05 – 0.30 %
Depends on product form
Formulation
Water-based / emulsion
Shampoo, cleanser, scalp care
04 / At a glance
Key facts.
Antibacterial
Antibacterial
Inhibits the growth of specific bacteria (as marketed in Japan)
Metal-free
No metals
Bound into the material; does not leach out
Process
Physical
No chemical additives
Grades
3
10 / 20 / 50 nm
The five functions of GranovaQ, as marketed in Japan — antibacterial and odor-resistant, antiviral, anti-mite, anti-mold and far-infrared emission — are explained on the Functions page. They describe the material itself, as marketed in Japan. They are not claims that any product protects people from bacteria, viruses or disease. Claims that may be made for products sold outside Japan depend on local regulations (for example, the U.S. EPA and the EU Biocidal Products Regulation). Please consult us for each market.
05 / Launch partner
06 / FAQ
Frequently asked questions.
- Q. How do we choose a particle-size grade?
- A. 20 nm is the usual choice for cosmetic formulas. 10 nm is chosen for formulas that need higher transparency, and 50 nm for nonwovens and powders.
- Q. Can we make antibacterial or antiviral claims for a cosmetic?
- A. Under Japanese rules, the efficacy wording allowed for cosmetics is limited, so each product has to be checked. Outside Japan, claims depend on local regulations. Tell us about the formula, the use and the target markets, and we will advise you case by case — please consult us.
- Q. What are the lead times for samples and trial batches?
- A. As a guide: two weeks from inquiry to NDA, four weeks to supply samples, and eight to twelve weeks for trial batches and testing. Please contact us through Apply for Inside.
— Apply for Inside · Cosmetics
Think graphene.Think GranovaQ.
From samples and formulation review to Inside qualification and a joint launch. A single point of contact guides you through a flow set up for cosmetics.